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Salesforce

Salesforce is an American cloud-based software company headquartered in San  Francisco, California. It provides customer relationship management (CRM) service and also provides enterprise applications focused on customer service, marketing automation, analytics, and application development.

In 2021, Fortune magazine ranked Salesforce second on its list, “100 Best Companies to Work For,” based on an employee survey of satisfaction. They had previously placed sixth in 2020.

Salesforce.com’s customer relationship management (CRM) service comprises several broad categories: Commerce Cloud, Sales Cloud, Service Cloud, Data Cloud (including Jigsaw), Marketing Cloud, Community Cloud (including Chatter), Manufacturing Cloud, Analytics Cloud, App Cloud, Vaccine Cloud, IoT and Work.com with over 100,000 customers.Salesforce’s main services are tools for case, task and issue management. It also gives customers tracking abilities for their raised cases and conversation features for social networking Web sites, provides analytical tools and other services including email alert, Google search, and access to customers’ entitlement and contracts. They also partner with companies like IBM, Accenture, and Saggezza to help integrate Salesforce’s cloud-based services into their businesses.Lightning Platform (also known as Force.com) is a platform as a service (PaaS) that allows developers to create add-on applications that integrate into the main Salesforce.com application. These third-party applications are hosted on Salesforce.com’s infrastructure.

Force.com applications are built using declarative tools, backed by Lightning and Apex (Application Express), a proprietary Java-like programming language for Force.com, as well as Visualforce, a framework including an XML syntax typically used to generate HTML. The Force.com platform typically receives three complete releases a year. As the platform is provided as a service to its developers, every single development instance also receives all these updates.

In 2015, a new framework for building user interfaces – Lightning Components – was introduced in beta. Lightning components are built using the open-source Aura Framework but with support for Apex as the server-side language instead of Aura’s JavaScript dependency. This has been described as an alternative to, not necessarily a replacement for, Visualforce pages.

As of 2013, the Force.com platform has 1.4 million registered developers.

Lightning Base Components is the component library built on top of Lightning Web Components.